So... we've got this show called Good Morning Utah.
And I'm not going to pull any punches here... I want you to watch. Every Monday through Friday morning. Erika, Todd and me.... we all want to become a part of your daily routine.
So how 'bout a little help. I want to know what you think. What are you looking for in your morning television news?
I have a few good ideas about what it takes to make a good morning show. Erika and Todd... same thing. We have management types here at ABC4 with good ideas. The station does reasearch... talks with focus groups, etc. We even hire consultants who fly into town every six months or so to tell us what you want in morning news. (They were just here a couple of days ago... as a matter of fact. No mention of my obsession with pocket squares.)
That's all fine and dandy. But it seems to me... one part of the puzzle is missing. That's you. Now, I've been in broadcasting long enough to know that it's human nature to sound-off only when something is going wrong. Something that's got your knickers in a twist. What I'm hoping you'll do here and now is help us build something. Give us some constructive ideas. Ideas for segments... stories to cover, etc. Are we too "hard news"? Are we too "fluffy"? Do you... or do you not like hearing about the "DCB"?
Looking for input, Utah. Just don't mention the pocket square. That's non-negotiable.
Until next time....
MM